It is a question I have been seeing asked frequently on forums and blogs recently, and one which is essential to any method of marketing an article. It is crucial that the objectives of an article marketing campaign, whether that is to increase specific traffic or to create backlinks, be considered in the design of the submission process. Therefore, there may be no ideal submission strategy applicable to all affiliate sites however this article gives a general guide of where you should be submitting for optimal results.
Submitting to relevant websites with content
The first tip I can offer is to submit your articles to niche-specific articles directories. This is especially important for those trying to get targeted traffic through high-quality and niche relevant articles. These types of websites provide the most targeted traffic and are typically highly thought of within the industry . You may have to submit by email and provide a reason for your submission, but if you’re competent, you could be accepted. The value of backlinks might not be very important, given that they’re not ranked as highly. Google page rank might be significantly lower than other large directories, however when you consider the repeated and targeted traffic over a long period the true value for each customer is extremely large. There are directories that are extremely strict with their guidelines on who they allow to be authors. However, should you be able to get your content accepted this kind of content is likely to gain greater weight in the near future.
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Submit to traditional Directories of article
The next step is to send the article to one of the directories that have high rankings for articles The most effective ones are those that allow the articles to be checked manually by humans. The most effective examples of this type of website are EzineArticles and ArticlesBase, which have been the industry leader for years, as well as GoArticles and ArticlesBase which I’d rate as the second most effective (or at least that have yielded the highest results). Articles Dashboard and Buzzle are two more I’ve personally used or have used. for more sites simply conduct a Google search for directories of articles on Google and it will pop numerous lists of websites. Certain of these more restricted article sites are valued highly by Google since they make a greater effort to ensure their content is of top quality – the new Google algorithm has meant content is becoming more crucial as a result, and the more selective the directories are, the more value your hours of writing are valued. If your writing is of high quality then they’re likely to receive a lot of page reads and their exposure could be viral. This is yet another benefit of writing quality articles because people are naturally more likely suggest them to their friends. This means that you could have a huge readership within just a few days of your article being published.
The best article directories provide the best backlinks
Furthermore, with good quality articles and a high number of readers is the possibility of republishing your articles. This is the most essential way to generate many backlinks by submitting your article only to one website – you are basically able to optimize your content to generate new backlinks in a rapid manner even if you only spend some time writing every day. I really don’t agree with those who think of articles as simply as a way to generate backlinks which is why they write short and ineffective articles.
The biggest benefit of this republish focused method is that it can save you lots of time writing articles for hundreds of directories. Instead, you can use the few hours that this can take on expanding your writing portfolio by creating new content. If you can spend a couple of extra hours on each article, the possibility of gaining backlinks is immense and, if a talent for writing it, you might even be accepted by other high quality sites. This is why I would not recommend sending your articles to more than 10 of the top directories for articles that I have mentioned, which includes the ones above. Apart from that, many of these directories only send a few visitors to your site , quite honestly those backlinks that you get are essentially useless. In summary I recommend focus on quality to ensure that the articles perform all of the marketing and backlink building work for you, in the longer term.
If you’re looking at writing in bulk and the sole goal you have is to create more and more backlinks, then there are a couple of recommendations you must follow. First, you must ensure that your articles are spun This means that you change your article a little for each submission to avoid being penalised in the event of duplicate content being penalised by the search engines. There is free software available to assist you in this, but I will emphasise that this requires time and effort, which can be better spent on writing more effective articles to begin with. The second tip is to utilize automated software that allows you to submit to multiple directories at once The service is available for a reasonable cost on many websites However, it is likely that any site that accepts submissions without confirmation will not give you a useful backlink. In reality, one backlink from EzineArticles is likely to be worth around 200 from otherlow quality articles submission websites.
My next step is to create the Squidoo lens with the articles I’ve written previously. I generally rewrite these extensively to avoid any penalty from search engines. I have noticed that my most effective lenses get a huge volume of visitors, particularly as they grow in size, and therefore the backlinks I earn to my site become increasingly important. You can also hyperlink to your own original articles on Squidoo to assist your content reach the top page of Google search results quickly.
Promote your articles
This step is really important and often neglected by article marketers. Particularly for your top articles, it is recommended to try creating some backlinks, as I do using Squidoo and direct them to the Ezine articles. There are a variety of methods for doing this – use free ads sites to post links, social bookmarking sites such as Stumble Upon and Reddit, social networking feeds such as Twitter and Twitter, and even blog or forum posts including links to your blog posts. Any idea you can imagine, just do it. If you are thinking about it, you are just creating a new backlink for an additional page on your own site. With the growth of your articles, you will get a greater worth for each backlink that goes to your affiliate sales site and more targeted traffic results.